Lego Cleaning Tool
Competitive Advantage:
Lego Cleaning Brush
Effectiveness: More efficient at cleaning Lego surfaces and interiors, due to the variety of brushes and other cleaning bits. Put in a percentage on the effectiveness
Brand Identity and Marketing:
Marketed to collectors of the Lego product, backed by the Lego brand, creates a sense of trust between the consumer and the manufacturer regarding the quality and care of the product.
First Concepts
Flow Chart
Removable Brush Types
In Between
Inside
Large Surfaces
Final Concept